We want the public to know where Lottery money is being spent in their community. By using this logo, people can see that Lottery money has supported your work.
You can download BIG logos in all formats along with our Grant Acknowledgement Requirements booklet which tells you how to use the logo in different ways.
Questions about using BIG’s logo
Do I have to use the logo?
Yes - by accepting your award you have made a commitment to using our logo to acknowledge your grant publicly. This is a requirement of your grant contract. Acknowledging your grant is part of your contract with us, and not acknowledging is a breach of that contract. We monitor projects closely for acknowledgement, and contact all projects that don’t meet these guidelines.
Where should I use the logo?
All grant recipients should acknowledge the support of BIG when producing any form of promotional or publicity material, including your website, press releases, leaflets, posters, brochures, annual reports and stationery, such as letterheads.
When advertising a job funded by us, our logo should feature in the advert.
If you have a building, especially if it was funded by the Big Lottery Fund, a plaque should be installed on completion. Site hoarding stickers must be installed while work is in progress.
Why are there so many rules we have to follow?
The mark is owned by the National Lottery Commission (NLC). We are licensed to use it and to allow you to use it as a condition of receiving a grant from us. We need to follow the rules that the NLC have laid down and ensure that you do too.
What if you have funded a staff member, service or something that I can’t put a plaque on?
There are other places you can put our logo - on your website, in publicity materials or in advertising. Further guidance can be found in the Big Is Brighter booklet. The key point is that you do acknowledge your grant and we are flexible about how you do this.
You have two colours - do I have to use one in particular?
Our logo comes in two full colour options: pink and blue; you may decide just to use one, or you can use both (although not at the same time). If you can’t use these, you can use it in black or white on an area of solid dark colour. Logos cannot be changed, animated or manipulated in any way.
What file format should I use?
The logo can be downloaded from our website in a range of formats - please ensure you use the correct one for your purpose:
|Merchandise (such as balloons or T-shirts)
There are minimum sizes for print, but what if that is too big to go on my business card or letterhead?
We have a minimum size to make sure our logo is clear and easy to read. If these sizes are still too big for your purpose, please contact the branding team on 020 7211 1728 / 1856 and we will try to help you.
I cannot open the EPS version of the logo.
To open this artwork you need to have Adobe PhotoShop or Illustrator installed on your computer. These are standard packages for design, print and manufacture. If you are getting a designer to produce anything for you they will be able to open this format.
You can email these formats even if you cannot open them. If you are designing the item yourself and need this format (especially if you are doing anything that is going to be large) you can get your printer to open this artwork for you if you indicate the position in your artwork for the logo.
What does CMYK mean?
These are print process colours. This means that they are made up of the inks that all printers use for any colour printing, and are not a special colour that would cost more. They are also the colours of a standard office colour printer. If you would like to produce our logo in the strong fluorescent colours you should use the pantone artwork which is available on this website. These are referred to by their pantone reference numbers (P801, 813 and 2747).
Is the acknowledgement material available in Community languages?
We produce acknowledgement material on request in community languages. Email your request to firstname.lastname@example.org
How can I make sure that I have used BIG’s logo correctly?
If you are unsure about using our logo on your materials, please call us on 020 7211 1728/1856 or email email@example.com and we will be happy to help.